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When You Say Yes, But You Mean No
In the first few years of my business, as I was gaining traction and credibility, I started getting asked to do a lot of things. Could I come speak to a class? Could I serve as a judge for a pitch competition? Could I give a talk at a conference? Could someone pick my brain over coffee? Could I donate my time, my expertise, my energy, my ideas? At first, I said yes. To almost all of it. Not because every request was aligned. Not because I had endless capacity. Not because I t

Ariana Friedlander
May 286 min read
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