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Reframing Feast or Famine
"It's feast or famine." A colleague explained to me years ago when I started my business. This metaphor has remained common place in the...

Ariana Friedlander
Nov 29, 20233 min read
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Falling Leaves
As I sat by the Poudre River recently, the sun kept getting obscured by falling leaves. One single, small leaf would temporarily block...

Ariana Friedlander
Nov 2, 20223 min read
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Gaining perspective vs. Discounting feelings
A few years ago, a disgruntled and disturbed individual came to my friends' partner's workplace and opened fire. She got word of what was...

Ariana Friedlander
Aug 30, 20224 min read
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This I Believe...
I believe everything can be put into perspective by looking up at the sky. As a kid, I loved sitting in the hammock on summer nights...

Ariana Friedlander
Jan 25, 20222 min read
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10 Lessons from 10 Years in Business
I remember when I was in my second or third year in business. A colleague had invited me to the ten-year anniversary party of her...

Ariana Friedlander
Jun 8, 20216 min read
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Underneath
There's a section of the Poudre River where I frequently walk that freezes in the winter. Looking down on it, one might wonder if the...

Ariana Friedlander
Jan 19, 20212 min read
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